Plain-English answers to the questions owners ask me.
Cash, reporting, and knowing when you need more senior help. No jargon, and nothing you need an accountancy degree to follow.
“Not only is she very knowledgeable but she really takes the time to understand our clients and their businesses.” Ida Fransson, Google review
Profitable, but never enough cash? Six reasons why, and how to fix it
Your accounts say you made a profit. Your bank balance says otherwise. Here’s where the cash usually goes, and what to do about each one.
Read the article →Fractional FD vs full-time: the real cost
What a full-time finance director really costs once you add it all up, and when part-time makes more sense.
Read the article →What your management accounts should tell you every month
If your monthly numbers don’t answer these five questions, they’re not doing their job.
Read the article →Do you need a financial controller or a finance director?
Two different jobs, often confused. How to tell which one your business needs right now.
Read the article →Not sure what you need? Take the two-minute check
Six quick questions and an honest suggestion of where to start, even if it’s “not yet”.
Start the check →
Me, every time
No juniors, no handovers. I’m an ICAEW chartered accountant with 12 years in accountancy, I’ve built my own company from scratch, and I work with a small number of businesses so I can know each one properly.
More about meRather talk it through than read about it?
Book a one-hour Unstuck Session and work through the problem with me.
